BMW confirms 2025 outlook

German premium carmaker BMW on Wednesday confirmed its 2025 outlook, saying it expected some of the tariffs imposed on vehicle imports to decline from July in one of the more optimistic views on the industry’s prospects.

Most of BMW’s rivals, including Mercedes-Benz, Ford, and Stellantis, pulled their 2025 forecasts, saying that it was too difficult to develop proper guidance in light of far-reaching import tariffs in the US, the world’s second-biggest auto market.

BMW, meantime, said its 2025 outlook provided in March, which had factored in all tariffs announced up to that point, still stood, forecasting earnings before tax on par with the previous year and an operating margin at its automotive segment of 5-7%. BMW said it “expects some of the tariff increases to be temporary, with reductions from July 2025.”

Citing strong orders and cost discipline, the company posted an operating margin of 6.9% for its automotive unit in the first quarter, down from 8.8% in the same period last but higher than the 6.3% forecast in an LSEG poll of analysts.